TORONTO, ON (July 16, 2025) — Canada Running Series unveiled the bold and vibrant 2025 TCS Toronto Waterfront Marathon medal last night at STACKT Market, marking another milestone for Toronto’s premier running event.
This year’s medal design pays tribute to the city’s renowned Graffiti Alley, capturing the energy of Toronto’s dynamic street art culture. The medal was designed by Toronto-based graffiti artist Durothethird, known for his colourful and community-inspired work, in collaboration with Canada Running Series’ Inge Johnson.
The evening kicked off with a community run from Stackt Market to Queen West’s Graffiti Alley and back, followed by a live art activation by @durothethird and the official medal reveal. To access photos of the 2025 medal and event, click here
“TCS Toronto Waterfront Marathon race weekend not only brings the world to Toronto, but showcases our vibrant city to the world,” said Charlotte Brookes, National Event Director, Canada Running Series. “The 2025 design highlights the dynamic streets that inspire and challenge over 30,000 participants each October. We’re thrilled to celebrate Toronto’s creative spirit through this year’s medal.”
This year’s race is already record-breaking: both the marathon and half marathon distances are completely sold out, the earliest in event history, and the TCS Charity Challenge includes more than 150 official charity partners, the highest number ever at this point in the season.
This October 17 to 19, 2025, the TCS Toronto Waterfront Marathon will welcome more than 100,000 athletes, enthusiasts and supporters. The event has raised over $53 million for Canadian charities since 2003, and generated $50.3 million in economic impact for the City of Toronto last year, further cementing its reputation as one of Canada’
s largest and most impactful marathons.
“We’re so proud of our continued partnership with Canada Running Series, and excited to once again celebrate Toronto and its incredible community of runners,” said Soumen Roy, Executive Director and Country Head, Canada, TCS. “This year’s medal beautifully honours Toronto’s culture and is a symbol of community and creativity. Graffiti Alley turns public space into a canvas for connection, bringing people together. The 2025 TCS Toronto Waterfront Marathon is already making history and we can’t wait to see what race weekend brings!”
Participants can expect to pass through the Queen West neighbourhood, home to graffiti alley, on race day, making this year’s medal a unique, lasting symbol of their journey through Toronto’s iconic streets during what is sure to be a world-class weekend.
Join the excitement this fall:
- #ChooseTORun by registering for the 5K race on October 18
- #ChooseTOGive through the TCS Charity Challenge
- #ChooseTOCelebrate by cheering on participants along the race routes October 18-19
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About the TCS Toronto Waterfront Marathon
The TCS Toronto Waterfront Marathon is Canada’s premier running event and the grand finale of the Canada Running Series (CRS). 2025 will be the 36th edition of the event. Since 2017, the race has served as the Athletics Canada national marathon championship race and has doubled as the Olympic trials. Using innovation and organization as guiding principles, Canada Running Series stages great experiences for runners of all levels, from Canadian Olympians to recreational and charity participants. With a mission of “building community through the sport of running,” CRS is committed to making sport part of sustainable communities and the city-building process. To learn more about the TCS Toronto Waterfront Marathon, visit www.torontowaterfrontmarathon.com.
About Tata Consultancy Services (TCS)
Tata Consultancy Services (TCS) is a digital transformation and technology partner of choice for industry-leading organizations worldwide. Since its inception in 1968, TCS has upheld the highest standards of innovation, engineering excellence and customer service. Rooted in the heritage of the Tata Group, TCS is focused on creating long term value for its clients, its investors, its employees, and the community at large. With a highly skilled workforce of over 607,000 consultants in 55 countries and 180 service delivery centres across the world, the company has been recognized as a top employer in six continents. With the ability to rapidly apply and scale new technologies, the company has built long term partnerships with its clients – helping them emerge as perpetually adaptive enterprises. Many of these relationships have endured into decades and navigated every technology cycle, from mainframes in the 1970s to Artificial Intelligence today. TCS sponsors 14 of the world’s most prestigious marathons and endurance events, including the TCS New York City Marathon, TCS London Marathon and TCS Sydney Marathon with a focus on promoting health, sustainability, and community empowerment. TCS generated consolidated revenues of US $30 billion in the fiscal year ended March 31, 2025. For more information, visit www.tcs.com
Media Contact:
Emma Hunt
Director of Strategic & Business Communications, Sutherland Corp.
emma@sutherlandcorp.ca
