TCS Toronto Waterfront Marathon Expo

Exhibitors

Mark your calendar—registration opens January 2026!

Showcase your brand at the TCS Toronto Waterfront Marathon Expo

Connect with thousands of runners and their friends & families in the lead-up to Canada’s premier running weekend. With over 70,000 visitors, the Expo is the best place to launch, sample, and sell your products to an engaged and motivated audience.The show is packed with epic interactive experiences and activations, from live shirt customizations and pre-race massages to mindset coaching, the Bingo Contest, and shoe donations and so much more! Visitors can also explore the Course Map + Meet the Pacers Zone, Insta-worthy photo ops, shop exclusive merchandise, and get inspired by our Speaker Series.

Dates:

Friday, October 16, 2026 | 10:00 a.m. – 8:00 p.m.
Saturday, October 17, 2026 | 10:00 a.m. – 6:00 p.m.

Location:

Better Living Centre

195 Princes’ Blvd, Toronto, ON, M6K 3C3

Exhibitors have a unique opportunity to connect with runners at the height of their excitement, build brand awareness, and be part of an experience that goes beyond the finish line. If you’re in the running, health, or fitness industry, this is one event you cannot miss!

Expo Services

Stay organized and prepared with these key resources.